Tabit

Tabit is a restaurant POS and table-side ordering system and app that changes the way people dine.

Our Expertise

Strategy
Brand Identity
Website
Corporate interior design
Social media
Exhibitions
Video

Challenge

The company wanted to expand to the US market and needed to explain its breakthrough technology in a simple and compelling way to the restaurant business.
Process

We conducted a strategic marketing process, building the brand vision and mission, key messages and product architecture.
Just like the smart phone changes the way we live, we believe that Tabit changes the way we dine, bringing ‘the future of
smart dining’. The key brand promise is ‘The First Mobile-First Restaurant Solution’.
The website we created highlights the key KPIs for each target audience and shows how Tabit brings efficiency to every
interaction, improving every aspect of the customer experience, and changing the way people dine.

Impact

Our strategic and creative work gave Tabit a basis from which to grow and helped them take the
next leap. In fact, Tabit penetrated the US market as a leading player.
Tabit also made it onto the Top 10 Promising Israeli Startups List of Calcalist and recently announced the completion of a $35 million Series B financing round.

Here’s what our clients think

Thanks to Marcomit work we created a brand that is a massive global leader in resilience.

EIS Council, VP Strategic Programs

We’ve worked with Marcomit for a decade and it’s been a great partnership. They’re partners in our success and work well with our Swedish partner AAK. Their innovative work is of the highest international standards.

Advanced Lipids, Global Early Life Nutrition Segment Leader

Marcomit is our selected supplier for marketing communication and we’ve been working together for years. They provide just the right balance of professionalism, creativity and customer service to suit our needs. Their creativity always exceeds our expectations.

Amdocs Global Corporate Marketing

We can always rely on Marcomit for our big projects, large events and new product launches. Always responsive, they work hard to deliver outstanding work.

Applied Materials, Employer Branding & Brand Strategy

Marcomit have created high level, effective and impactful design – both for branded work spaces reflecting our identity, and for our marketing materials such as presentations.

Cellwize, Global B2B Marketing Executive

We wanted to grow internationally, specifically to the US and Marcomit helped us get there with outstanding strategy and an iconic brand language that simplifies our brand architecture.

Tabit, Co-Founder & President

Marcomit are an integral part of the company. They’ve helped us become industry leaders, creating a change in the future of food.

NextFerm, Chief Marketing Officer

We needed high level strategy, design and content for our start-up which is changing the face of mass transportation, and Marcomit were the right fit for us. Working with Marcomit felt like home – everyone is friendly, open and willing to take a chance.

EIS Council, VP Strategic Programs

BEST BOOTH at MWC and I want to thank the Marcomit team for an outstanding job in doing the design. It really did capture a lot of attention and our executive team was very happy and proud. Thank you all very much!

Optiva, VP Strategy

Marcomit always deliver amazingly high level projects. They’re responsive, versatile, reliable and a pleasure to work with. In short, they’re the perfect partners.

Sapiens, Marketing Communications